Privacy Notice
Fireland SEO Ltd
Website: https://www.firelandseo.com
Last updated: 7 October 2026
1. Introduction
Fireland SEO Ltd (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information responsibly.
This Privacy Notice explains how we collect, use, store and protect personal data when you visit our website, https://www.firelandseo.com, contact us or enquire about our services.
We process personal information in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Who We Are
Fireland SEO Ltd is responsible for determining how and why personal information collected through this website is processed.
Business name: Fireland SEO Ltd
Website: https://www.firelandseo.com
Email: hello@firelandseo.com
Registered business address: 81 Crispin Way, Bristo, BS15 4SH
Company registration number: [TO CONFIRM]
ICO registration number: [TO CONFIRM — if applicable]
For questions about this Privacy Notice or how we handle personal data, please contact us using the email address above.
3. Information We Collect
Depending on how you interact with our website, we may collect the following categories of personal information.
Information You Provide
When you complete a contact form or contact us directly, we may collect:
- Your name
- Your email address
- Your telephone number, if provided
- Your business or organisation name, if provided
- Information included in your enquiry or message
- Any additional information you choose to share with us
Website Usage Information
When you visit our website, certain technical information may be collected through website analytics, cookies and related technologies.
This may include:
- IP address
- Browser type and version
- Device and operating system information
- Pages visited and time spent on the website
- Referral sources, such as search engines or other websites
- Interactions with website content
The precise information collected depends on the analytics and cookie technologies used on our website.
Cookies and Similar Technologies
Our website uses cookies or similar technologies to support website functionality and analyse website usage.
Further information about these technologies is provided in Section 8.
4. How We Use Your Personal Information
We may use personal information for the following purposes:
| Purpose | Lawful basis |
|---|---|
| Responding to enquiries submitted through our website | Legitimate interests in responding to business enquiries |
| Communicating with prospective customers about requested services | Legitimate interests or steps taken at your request before entering into a contract |
| Providing services to customers | Performance of a contract, where applicable |
| Maintaining website security and functionality | Legitimate interests in operating and protecting our website |
| Analysing website traffic and visitor behaviour | Consent, where required for analytics cookies and associated processing |
| Complying with applicable legal obligations | Legal obligation |
Where we rely on legitimate interests, we consider whether those interests are overridden by your rights and freedoms.
[TO CONFIRM: These purposes and lawful bases must be checked against Fireland SEO Ltd’s actual processing activities.]
5. How We Handle Contact Form Enquiries
When you submit an enquiry through our website, we use the information you provide to review your request, respond to your message and communicate with you about the services you have enquired about.
Your information may be processed through our website hosting provider, contact form system or email service provider.
We do not use contact form submissions for unrelated marketing purposes unless we have an appropriate lawful basis and comply with applicable electronic marketing rules.
[TO CONFIRM: Identify the contact form provider, where submissions are stored and whether they are transferred to a CRM or other system.]
6. Sharing Your Personal Information
We may share personal information with trusted third-party service providers where necessary to operate our website and provide our services.
These may include:
- Website hosting and maintenance providers
- Email and communication service providers
- Website analytics providers
- IT support and security providers
Where these organisations process personal data on our behalf, we take appropriate steps to ensure suitable contractual and data protection safeguards are in place.
We may also disclose personal information where required by law, regulatory authorities or legal proceedings.
7. International Data Transfers
Some third-party service providers may process or store personal information outside the United Kingdom.
Where personal data is transferred internationally, we will ensure that an appropriate transfer mechanism is in place where required by UK data protection law.
Depending on the destination and circumstances, this may include UK adequacy regulations, appropriate contractual safeguards or another lawful transfer mechanism.
8. Cookies and Website Analytics
Our website uses cookies or similar technologies.
Cookies are small files placed on your device that help websites function and, where applicable, provide information about website usage.
Essential Cookies
Essential cookies may be used where necessary for website operation, security and core functionality.
These cookies do not normally require consent where they meet the applicable exemption under UK cookie regulations.
Analytics Cookies
We use website analytics technologies to help understand how visitors interact with our website and identify opportunities to improve its performance.
Analytics technologies may collect information about pages visited, website interactions, devices and traffic sources.
Where analytics cookies or similar technologies require consent, they will only be used after valid consent has been obtained.
Managing Cookies
You can manage cookies through your browser settings and, where available, our website’s cookie preference controls.
You can withdraw consent to non-essential cookies at any time, without affecting the lawfulness of processing carried out before withdrawal.
9. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including satisfying legal, accounting or regulatory requirements.
Different retention periods may apply depending on the type of information and the reason for processing it.
For example:
- Contact form enquiries are retained for the period necessary to respond and manage relevant business correspondence.
- Customer information may be retained for the duration of the business relationship and any applicable legal retention period.
- Website analytics data is retained according to the configuration of the relevant analytics service.
When personal information is no longer required, we will securely delete or anonymise it as appropriate.
10. How We Protect Your Information
We take appropriate technical and organisational measures to protect personal information against unauthorised access, accidental loss, misuse, alteration or disclosure.
These measures are designed to reflect the nature of the information processed and the risks associated with its use.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
11. Your Data Protection Rights
Under UK data protection law, you may have the following rights:
- Right of access: Request a copy of the personal information we hold about you.
- Right to rectification: Request correction of inaccurate or incomplete information.
- Right to erasure: Request deletion of your personal information in certain circumstances.
- Right to restrict processing: Request that we limit how your information is used in certain circumstances.
- Right to data portability: Request transfer of certain personal information to you or another organisation.
- Right to object: Object to certain processing activities, including processing based on legitimate interests.
- Right to withdraw consent: Withdraw consent at any time where we rely on consent to process your information.
- Rights relating to automated decision-making: Where applicable, exercise your rights concerning qualifying solely automated decisions.
These rights are subject to the conditions and exemptions set out in applicable data protection legislation.
To exercise your rights, please contact:
We will normally respond to valid requests within one month, subject to any permitted extensions.
12. Complaints
If you have concerns about how we process your personal information, please contact us first at:
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.
Information Commissioner’s Office
Website: https://ico.org.uk
Telephone: 0303 123 1113
You do not need to contact us before raising a complaint with the ICO.
13. Links to Other Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of websites operated by other organisations.
We encourage you to review the privacy notices of any external websites you visit.
14. Children’s Privacy
Our website is intended to provide information about our business and services.
If we become aware that personal information relating to a child has been collected in circumstances requiring additional protections, we will take appropriate steps in accordance with applicable data protection law.
15. Changes to This Privacy Notice
We may update this Privacy Notice periodically to reflect changes in our website, services, data processing activities or applicable legal requirements.
Any updates will be published on this page, together with a revised “Last updated” date.
We recommend reviewing this notice periodically.
16. Contact Us
If you have any questions about this Privacy Notice or the way Fireland SEO Ltd processes personal information, please contact:
Fireland SEO Ltd
Website: https://www.firelandseo.com
Email: hello@firelandseo.com
Registered address: 81 Crispin Way, Bristol, BS15 4SH